LDR 00823nam a2200205 i 4500 001 000000237053 003 CaOOAMICUS 005 20030926180901.0 008 030926s1983 xx 000 b eng c 040 $aPUG$bita 084 $a694 H 100 1 $aPope, Daniel.$0(OLS)http://pug/name/72796 245 14$aThe making of modern advertising /$cDaniel Pope. 260 $aNew York :$bBasic Books,$c[1983] 300 $a10, 340 p. ;$c21,5 cm 655 07$aComunicazione sociale. Relazioni Pubbliche$xPubblicitĂ .$0(OLS)http://pug/subject/27179 850 $aPUG 852 $aPUG$W1$xMagazzino$y4$mMag. 694 H 16$j267349$n $b $q $B267349$CPUGBibl$Z2$F267349 $H85 210 $82 996 $6084$a694 H$9(OLS)http://pug/classification/98 996 $6245$aThe making of modern advertising$9(OLS)http://pug/title/130485