Gunter, Barrie

The reactive viewer : a review of research on audience reaction measurement / Barrie Gunter and Mallory Wober
(Visualizza in formato Marc21)

Pubblicazione London ; Paris ; Rome : Libbey, 1992
Descrizione fisica v, 119 p. ; 25 cm
Collana Independent television commission research monographs series
Titolo uniforme di collana Independent television commission research monographs series.
Nota di bibliografia References: pp. 109-114
Classe di argomenti Comunicazione sociale. Ricerche empiriche -- I riceventi (audiences).
Classificazione 692 G
ISBN 0 86196 358 X
Livello bibliografico Monografia
Formato Materiale linguistico
Lingua Inglese
Altri autori Wober, J. Mallory, coll.

Record Nr. 77139BIB
Copie disponibili
  Barcode Inventario Posseduto Nr. item Locazione Collocazione Stato
Pontificia Università Gregoriana
Pontificia Università Gregoriana - Biblioteca
1. 92361 94 3604 Magazzino Mag. 692 G 57 Disponibile
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